Engages consumers
Interact with consumers in an entertaining and engaging way by adding an interactive element to your event, retail environment.
Viral marketing
Provides the opportunity for viral marketing as consumers can forward content on to friends.
Drives response
Vouchers and unique url's/telephone numbers drive consumers to your retail outlet, call centre or website.
Free
It costs nothing for consumers to receive information via Bluetooth.
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Improves brand recall
Increases impact of marketing activity and awareness. Positive brand association - enhances the customer experience with your brand, creating a unique brand interaction and positive brand association.
Lasting content impressions
Content is saved in the consumer’s mobile phone ensuring the content impressions extend beyond campaign period or event.
Fully trackable
Reporting is provided on the number of customer interactions over the campaign period or event. |